Increasing the Use of The Turkish Lira in Exports: A Strong Economy, A Strong Türkiye

In today’s rapidly evolving global trading environment, marked by increasing geopolitical risks and financial volatility, the greater use of national currencies in international trade has become a strategic necessity for many countries. From Türkiye’s perspective, expanding the use of the Turkish Lira (TRY) in exports and foreign trade is far more than a change in payment methods; it is a strategic policy instrument that strengthens economic sovereignty, enhances financial stability, and supports sustainable, production-driven economic development.

The fact that the majority of international trade transactions are conducted in foreign currencies exposes both exporters and importers to significant exchange rate risks and cost pressures. Expanding the use of the Turkish Lira (TRY) in trade would help businesses mitigate currency risk, improve the predictability of cost calculations, and enable more effective financial planning. This would be particularly advantageous for small and medium-sized enterprises (SMEs), enhancing the competitiveness of exporting firms in international markets.

The wider adoption of the Turkish Lira (TRY) in international trade would also help reduce Türkiye’s demand for foreign currencies, thereby easing exchange rate pressures in financial markets. Lower pressure on foreign exchange reserves would contribute to greater macroeconomic stability while enhancing the effectiveness of monetary policy. Furthermore, increased international confidence in the Turkish Lira as a trade settlement currency would strengthen Türkiye’s financial credibility and reinforce its standing in the global financial system.

The increasing use of local currencies in regional trade would enable Türkiye to establish more balanced, resilient, and sustainable economic relationships with its trading partners. In particular, encouraging the use of the Turkish Lira (TRY) in bilateral trade agreements with neighboring and regional countries would not only expand trade volumes but also foster deeper economic cooperation and long-term strategic partnerships.

The broader use of the Turkish Lira (TRY) in international trade also offers significant advantages for strengthening industrial production, increasing exports of high value-added products, and achieving Türkiye’s technological transformation objectives. Key industries—including defense, electronics, telecommunications, space technologies, and other advanced manufacturing sectors—would benefit from more predictable financial conditions for long-term investment planning. As a result, investments in research and development (R&D), innovation, and technological advancement would accelerate, further enhancing these sectors’ competitiveness in global markets.

For Türkiye’s vision of production-, technology-, and export-driven growth to succeed, it is essential that the country’s financial infrastructure effectively supports these strategic objectives. Expanding the use of the Turkish Lira (TRY) in foreign trade represents a strategic initiative that strengthens economic sovereignty, supports a healthier current account balance, enhances financial stability, and reinforces Türkiye’s position in global trade. The successful implementation of this transformation will depend on close collaboration among public institutions, the financial sector, exporters, and industrial organizations, working together toward a common objective.

As TUYAD (Telecommunications, Space, Defense and Electronics Industries Association), we regard supporting structural reforms and economic transformation initiatives that strengthen Türkiye’s manufacturing capabilities, technological expertise, and export capacity as one of our core responsibilities. We consider efforts to expand the use of the Turkish Lira (TRY) in foreign trade to be a strategic initiative that will enhance the competitiveness of our industries, strengthen the financial sustainability of our exporters, and contribute to the long-term growth of the Turkish economy on a stronger and more resilient foundation.

As it has throughout its history, TUYAD will continue to firmly support all initiatives that promote Türkiye’s economy, domestic manufacturing, high technology, and the international competitiveness of our industrial sectors. We remain committed to contributing to policies and initiatives that reinforce Türkiye’s position as a globally competitive, innovation-driven manufacturing economy.

We Have Not Forgotten Palestine, We Have Not Forgotten Gaza…

The telecommunications sector serves as one of the most vital bridges connecting people across the world, enabling communication and fostering mutual understanding among societies. The true purpose of technology extends beyond the transmission of information; it is to bring people closer together, strengthen solidarity, and contribute to building a shared future.

Today, the humanitarian tragedy unfolding in Gaza continues to have a profound impact on millions of lives, with children, the elderly, and civilians bearing the heaviest burden. Cities can be rebuilt, but the lives lost, childhoods interrupted, and deep human suffering will remain in our collective memory. Remembering these tragedies is not only a moral obligation but a shared responsibility of humanity.

As TUYAD, representing the telecommunications industry, we firmly believe that human life, the freedom of communication, and universal humanitarian values must be protected under all circumstances. We emphasize that the rights to life, healthcare, education, and uninterrupted access to communication are fundamental human rights that must be safeguarded even in times of conflict.

We believe that communication should unite rather than divide, promote understanding rather than hatred, and encourage dialogue rather than conflict. Effective communication is one of the strongest foundations for trust, lasting peace, and a shared future among nations and communities.

We affirm that we have not forgotten the suffering experienced in Gaza. We continue to hope for a world where peace prevails over war, hope over destruction, and communication over silence. We believe that the international community has a vital responsibility to support initiatives that uphold humanitarian values, protect civilians, and contribute to achieving a just and lasting peace.

The collective conscience of humanity requires us to defend the right to life of every innocent person, regardless of language, religion, ethnicity, or geography. We remember the suffering endured in Gaza, honor with deep respect the civilians who have lost their lives, wish a swift recovery to the injured, and raise our voices in support of a future where children grow up with hope instead of fear, communication remains free and accessible, and lasting peace becomes a reality.

TUYAD – Telecommunications Satellite and Electronic Industrialists and Business People Association

 

MANUFACTURERS WANT TO PRODUCE BUT CANNOT ACCESS FINANCING

TUYAD Chairman of the Board Hayrettin Özaydın stated that manufacturers, who form the backbone of production and employment in Türkiye, are facing some of the most challenging financing conditions in recent years. He emphasized that urgent support mechanisms must be introduced to ensure the sustainability of industrial production.

Özaydın noted that claims suggesting manufacturers sell their products on a cash basis to retailers, dealers, wholesalers, and distributors do not reflect the realities of the market. He explained that commercial activity is built upon deferred payments, open accounts, consignment sales, and commercial credit. In contrast, manufacturers are often required to purchase raw materials in advance before production can begin. As a result, they are forced to rely on bank financing at extremely high interest rates. Even when they are willing to accept these costs, access to credit remains difficult due to banks’ strict collateral requirements, including mortgages, assignments of receivables, guarantees, and similar security conditions.

Highlighting the growing burden of fuel, energy, labor, social security contributions, taxes, financing expenses, and raw material procurement, Özaydın stated that these factors continue to drive production costs upward, making it increasingly difficult for manufacturers to sustain their operations.

Recalling that approximately 15,000 companies have filed for concordat and withdrawn from production over the past five years, Özaydın stressed that the impact extends far beyond the affected businesses themselves. Through a multiplier effect, suppliers, subcontractors, logistics companies, raw material producers, distributors, dealers, and small businesses are also negatively affected. He noted that a single concordat process may economically impact an average of 150 companies, while placing the jobs of thousands of employees at risk.

Özaydın emphasized that filing for concordat is never a manufacturer’s first choice, but rather a last resort to keep production alive. Under the current economic conditions, he observed that many manufacturers are beginning to view closing their factories and placing their capital in high-interest financial investments as a safer alternative than continuing production. According to Özaydın, an economic structure that penalizes production while rewarding financial investments poses a serious threat to Türkiye’s industrial future.

Calling on the government to take immediate action, TUYAD Chairman Hayrettin Özaydın urged policymakers to facilitate manufacturers’ access to affordable working capital loans, reduce interest rates on production financing to reasonable levels, restructure collateral and guarantee requirements in favor of producers, and implement urgent economic measures to protect production, investment, exports, and employment.

Özaydın concluded by stating that a strong Turkish economy can only be built on a strong manufacturing base. Supporting manufacturers, he said, is essential for sustaining production, protecting employment, expanding exports, and strengthening the national economy. He added that this appeal is made not only on behalf of manufacturers, but also for all stakeholders throughout the production chain and for the future of Türkiye’s economy.

On behalf of the TUYAD Board of Directors

Hayrettin Özaydın
Chairman of the Board

 

TUYAD Survey Results from Members and the Industry


The Hidden Cost of Access to Technology: The TRT Bandrol Fee Should Be Reassessed

Today, products such as televisions, satellite receivers, set-top boxes, tablets, computers, and smartphones are no longer merely electronic devices. They have become essential tools for accessing information, education, news, digital broadcasting services, reliable communication during emergencies, and household connectivity infrastructure. As access to technology becomes increasingly important, the cost structure imposed on these products should be re-evaluated from the perspectives of public benefit, sustainable production, and consumer accessibility.

The TRT bandrol fee is a public revenue mechanism applied to certain devices under the relevant legislation. Under the current system, manufacturers and importers of devices subject to the bandrol fee are considered liable parties. The fee is calculated based on the VAT assessment base excluding SCT (Special Consumption Tax): for imported products, on the Customs Entry Declaration value, and for domestically manufactured products, on the sales invoice value.

Under the current framework, TRT bandrol fees are applied at a rate of 16% on televisions and 12% on satellite receivers, set-top media boxes, and TV tuner cards. As a result, the fee automatically increases as the taxable value of the product rises.

For manufacturers, producers, and importers, several key challenges stand out:

* The system creates a need for upfront financing during production and import processes.
* Guarantee, declaration, payment, and monitoring requirements generate additional administrative burdens.
* The percentage-based calculation model creates variable and often unpredictable costs linked directly to product value.
* Competitive imbalances may arise between companies that fully comply with bandrol obligations and those that market products without bandrol compliance or with incomplete declarations.

This situation affects not only the cost structures of businesses but also the protection of legitimate trade and consumers’ access to safe and reliable products. Our sector’s position is clear: public revenues must be preserved. However, the method of collection should not create excessive financial pressure on compliant businesses, hinder production, or weaken fair competition. Therefore, a new perspective on the TRT bandrol system is needed.

First, a fixed-fee model based on product categories should be considered instead of the current percentage-based calculation. A fixed tariff could provide greater cost predictability for businesses while offering a simpler and more transparent collection mechanism for public authorities.

Second, alternative collection methods that reduce the upfront financing burden on manufacturers and importers should be examined. In various countries, public broadcasting contributions are collected through household fees, user-based payments, periodic contributions, or general taxation systems. Türkiye may also evaluate models that protect public revenues without imposing additional financial burdens on producers.

Third, bandrol compliance controls should be strengthened not only during manufacturing and import stages but also throughout sales channels. Retail stores, online sales platforms, and marketplaces should become integral parts of the compliance and monitoring chain. Such an approach would help protect compliant businesses while contributing to the fight against unregistered and undocumented sales.

**At the sector evaluation meeting organized by TUYAD on May 21, leading manufacturers and industry representatives from Türkiye came together to assess the current implementation of the TRT bandrol system, its impact on the industry, and potential solutions through a collaborative approach. The recommendations presented in this statement reflect not only the position of our association but also the shared views and assessments of the participating companies and sector representatives. TUYAD remains committed to advancing this initiative by informing relevant public institutions, conveying industry opinions to government authorities, and maintaining the necessary dialogue to ensure that the issue is placed on the agenda of the relevant ministries.**

A new balance in the TRT bandrol system should simultaneously aim to protect public broadcasting revenues, distribute obligations more fairly among manufacturers and importers, strengthen legitimate trade, and ensure consumers’ access to reliable products.

Türkiye’s electronics, satellite, and broadcasting technology sector continues to produce, innovate, create employment, and contribute to the country’s digital transformation. To ensure the sustainability of these contributions, the financial and administrative burdens placed on the sector must be reassessed in line with the realities of the modern era.

TUYAD
Telecommunications, Satellite and Electronics Industrialists and Business People Association

#NewBalanceInTRTBandrol
#StrongProductionStrongTürkiye
#ProducerFriendlyTRTBandrolFee

TUYAD Held Its 3rd Women’s Commission Meeting Hosted by Sunny Electronics

The TUYAD Women’s Commission, which commenced its activities under the motto “No positive discrimination, because there is no need for it,” held its third meeting on Tuesday, June 23, hosted by our Board Member, Sunny Electronics.

The meeting brought together successful businesswomen from various industries. Representing the TUYAD Board of Directors, Mr. Ali Bıdı, Chairman of the Board of our corporate member ANFAŞ Fairs Organization, attended the event as Vice Chairman. During his speech, Mr. Bıdı shared valuable insights on healthy living, the role and strength of women in business, and invited participants to the Hotel Equipment Fair to be held in Antalya in January 2027.

During the meeting, presentations were delivered by Ms. Eylem Kehribar, Chairwoman of the Women’s Commission; Attorney Ms. Aysel Ölçen Aydıner, Vice Chairwoman of the Commission; Ms. Güler Şahin Erdem, Human Resources Manager of Sunny Electronics and host of the meeting; and Ms. Sara Erdoğdu from Nousec. Following the presentations, a comprehensive question-and-answer session was held on topics including positive discrimination, the challenges and expectations of blue-collar and white-collar women employees, and the growing influence of women in the business world.

We would like to extend our sincere thanks for their participation and corporate support to Güler Şahin Erdem and Müge Bildiren (Sunny Electronics), Eylem Kehribar (Eylemedia), Attorney Zeynep Havuzlu (Profen), Müge Doğaner (Neta), Zarife Mine Atik (Skytech), Ezgi Demir and Seda Metin (Expotime Fairs Organization), Sara Erdoğdu (Nousec), İzlem Yapraklı (Atılımtek), Attorney Aysel Ölçen Aydıner (AOA Law Firm), Hilal Ekingen (Ekingen), Nejla Bilge Atila (Yandex), and Özge Gürses (TUYAD).

The program continued with a tour of the factory’s production and assembly facilities, followed by a luncheon. At the conclusion of the meeting, certificates of appreciation were presented to Ms. Güler Şahin Erdem and Ms. Müge Bildiren of Sunny Electronics in recognition of their gracious hospitality.

We would like to express our sincere appreciation and respect to the entire Sunny Electronics team, especially to Mr. Adem Atmaca, Chairman of the Board of Sunny Electronics, for their warm hospitality, valuable support, and thoughtful gifts.









TUYAD TAKES ITS PLACE AT BROADCAST FAIR | OCTOBER 22–25

TUYAD TAKES ITS PLACE AT BROADCAST FAIR | OCTOBER 22–25

TUYAD has secured its place at the Broadcast Fair, which will be held on October 22–25 at the Istanbul Yenikapı Exhibition Center.

Free Cloud Camera Recording Services: Where Are Videos Stored, Who Can Access Them, and What Are the Risks?

Security cameras are no longer merely devices that capture images. They are digital systems that generate personal data, process that data, and often transfer it to cloud-based infrastructures. IP cameras used in homes, small businesses, retail stores, warehouses, residential compounds, and offices have become increasingly common with features such as mobile applications, remote monitoring, motion detection, AI-powered notifications, and cloud recording. For users, these services may appear as “free recording,” “cloud history,” “event recording,” or a “trial plan.” However, behind these seemingly simple offerings lies a critical question: where are camera recordings stored, for how long are they retained, and who can access them?

There is no single answer that applies to every brand or service provider. The country in which recordings are stored may vary depending on the camera brand, the application used, the subscription plan, the user’s location, the provider’s cloud infrastructure, and its backup policy. Some manufacturers clearly state that data may be processed or stored in data centers located in the United States, Ireland, Singapore, or in regions close to the user. Others use broader expressions such as “cloud service providers,” “third-party services,” or “international data transfers.” This lack of clarity is an important assessment point for both individual users and professionals responsible for corporate procurement.

Are Camera Images Considered Personal Data?

Camera recordings may qualify as personal data when the identity of an individual in the footage can be directly or indirectly identified. A person’s face, vehicle license plate, voice, movement time, location, entry-exit pattern, or device data associated with a user account may fall within the scope of personal data. Therefore, security camera recordings should not be treated merely as “video files”; they must also be assessed from the perspectives of privacy, data security, and legal compliance.

The data processed by cloud camera systems is often not limited to video recordings. User accounts, email addresses, phone numbers, IP addresses, device serial numbers, location information, Wi-Fi details, timestamps, motion detection logs, and application usage data may also form part of the system. When AI-powered features such as person, vehicle, pet, or facial recognition are used, the data processing activity becomes even more sensitive.

In Which Countries Are Free Recordings Stored?

The country where free or trial-based cloud camera recordings are stored depends on the service provider. In some systems, recordings are stored directly on a microSD card inside the device or on a local NVR/DVR system. In this model, footage is stored locally; however, features such as mobile applications, remote access, notifications, and user accounts may still cause certain data to be transferred to the provider’s servers.

In the cloud recording model, video recordings are stored in data centers operated by the manufacturer or by the service provider’s contracted infrastructure partners. These data centers do not necessarily have to be located in the same country as the user. Providers may store or back up data in different countries for performance, redundancy, disaster recovery, and service continuity purposes. Therefore, the fact that a camera is used in Türkiye does not mean that the recordings are necessarily stored in Türkiye.

The key point users should consider is how clearly the provider discloses data location in its privacy policy and terms of service. If a brand does not explicitly specify its data center countries, backup regions, subprocessors, and international transfer mechanisms, the data location remains uncertain from the user’s perspective.

How Long Are Recordings Stored?

In consumer-grade cloud camera services, retention periods are usually determined in hours or days rather than years. Free plans may offer a few hours of event history, short preview recordings, or limited cloud storage. Paid plans may offer options such as 7 days, 30 days, 60 days, or, for certain devices, 10 days of continuous recording.

However, it is not sufficient to consider only the video history visible to the user in the application. When a user deletes a recording, it should also be questioned how long it takes for that data to be removed from active systems, backups, logs, and support systems. Some providers may retain certain data for longer periods due to legal obligations, disputes, security investigations, or service operations.

For professional use, recording retention periods must be converted into a formal policy. Businesses should not only ask, “How many days do the cameras retain recordings?” but also assess who deletes these recordings, whether deletion is documented, when the data is removed from backups, and what the applicable legal retention period is.

Can the Service Provider Process the Footage?

Technically, yes. A cloud camera provider may process certain data to store, play, delete, back up, analyze motion, generate notifications, provide support, troubleshoot issues, or improve products. However, such processing must be based on a valid legal ground, a clear purpose, sufficient user notification, and appropriate security measures.

The most critical issue is the purpose for which the footage may be used by the provider. Technical processing necessary for the operation of the service is not the same as product development, AI training, human review, marketing analytics, or third-party sharing. Camera footage may reveal a user’s home, workplace, employees, customers, or private living areas. Therefore, the use of such data for secondary purposes carries a high level of sensitivity.

In the past, official enforcement actions have been taken against certain major camera service providers due to employee or contractor access, the use of customer videos for algorithm training, and deficiencies in account security. These examples demonstrate that the question “who can access recordings on the provider side?” is not theoretical; it is a real security and privacy concern.

Can Footage Be Sold to Third Parties?

If camera footage qualifies as personal data, selling it or transferring it to third parties for commercial purposes is not a freely permitted activity. Such a transfer requires a lawful basis for processing, clear disclosure, explicit consent where necessary, contractual safeguards, and compliance with data transfer rules.

It is important to distinguish between “sale” and “transfer required for the operation of the service.” Data may be transferred to subprocessors for cloud hosting, technical support, payment infrastructure, error logging, or security monitoring. However, users must be informed about who receives the data, for what purpose, in which country, and under which security measures. A camera provider’s statement that “we do not sell personal data” is not sufficient on its own; it is necessary to examine which data is shared, with which parties, and for what purpose.

How Can Users Find Out Where Their Recordings Are Stored?

Users and organizations should first review the privacy policy, terms of service, and cloud recording plan page of the camera they use. In these documents, particular attention should be paid to terms such as data center, international transfer, cloud storage, service providers, subprocessors, retention period, backup, deletion, and third parties.

For corporate use, the following questions should be submitted to the provider in writing:

In which countries are video recordings stored?
Are the primary storage location and backup location the same?
Who are the subprocessors and cloud infrastructure providers?
How many days are recordings retained under free and paid plans?
When a user requests deletion, how long does it take to delete the data from active systems and backups?
Can support personnel or third-party contractors access the footage?
Are access activities logged and audited?
Are recordings used for AI training, product development, or analytics?
If there is an international transfer, which legal mechanism is used?

Providers that cannot provide clear and written answers to these questions should be considered high-risk, particularly for corporate and sensitive-area use cases.

Key Security Threats

One of the most common threats in cloud camera recordings is account takeover. Weak passwords, reuse of the same password across different platforms, lack of multi-factor authentication, or credential stuffing attacks may allow malicious actors to access camera accounts.

A second major risk is unauthorized access on the provider side. If support personnel, contractors, or technical teams have excessive access rights, user footage may be misused. Access must be role-based, logged, and regularly audited.

A third risk is cloud misconfiguration. Improperly permissioned storage areas, exposed API endpoints, weak token management, or faulty integrations may lead to the exposure of recordings. Mobile application vulnerabilities, outdated camera firmware, default passwords, and weaknesses in local network security are also significant threats.

In addition, risks related to international data transfers, third-party integrations, unclear deletion processes, AI-based analysis, facial recognition, and motion metadata should also be taken into account. Even if the footage itself is not leaked, metadata such as motion time, location, home occupancy patterns, or business activity levels may constitute sensitive security information.

TUYAD closely monitors issues related to data security, user policies, and potential security breaches in cloud-based camera recording systems. TUYAD President Hayrettin Özaydın emphasized that, in security camera systems, not only image quality and price but also where recordings are stored, who can access them, how long they are retained, and under which policies they are processed are of critical importance. He stated that TUYAD continues its reporting and information activities to ensure that the sector has access to accurate information and that end users are properly informed. Highlighting that data security is a fundamental element of sectoral trust, TUYAD underlined the importance of more transparent data policies by service providers and greater user awareness on this issue.

Free cloud camera recording services offer ease of use and cost advantages, but they must be evaluated carefully from a data security perspective. In many cases, users do not know in which country their recordings are stored, how many days they are retained, who can access them, and for what purposes the footage may be processed.

The selection of a security camera should not be based solely on resolution, night vision, price, and mobile application experience. A camera is also a system that processes personal data. Therefore, data location, retention period, international transfers, subprocessors, access rights, encryption, deletion processes, and third-party sharing must be integral parts of the purchasing decision.

The most appropriate approach is to prefer providers that clearly document where recordings are stored, define retention periods transparently, offer users deletion and access rights, support multi-factor authentication, and explain third-party data processing practices in a transparent manner. In cloud camera systems, real security does not begin merely with recording images; it begins with knowing where, how, and under whose control those images are stored.