TUYAD Held Its 3rd Women’s Commission Meeting Hosted by Sunny Electronics

The TUYAD Women’s Commission, which commenced its activities under the motto “No positive discrimination, because there is no need for it,” held its third meeting on Tuesday, June 23, hosted by our Board Member, Sunny Electronics.

The meeting brought together successful businesswomen from various industries. Representing the TUYAD Board of Directors, Mr. Ali Bıdı, Chairman of the Board of our corporate member ANFAŞ Fairs Organization, attended the event as Vice Chairman. During his speech, Mr. Bıdı shared valuable insights on healthy living, the role and strength of women in business, and invited participants to the Hotel Equipment Fair to be held in Antalya in January 2027.

During the meeting, presentations were delivered by Ms. Eylem Kehribar, Chairwoman of the Women’s Commission; Attorney Ms. Aysel Ölçen Aydıner, Vice Chairwoman of the Commission; Ms. Güler Şahin Erdem, Human Resources Manager of Sunny Electronics and host of the meeting; and Ms. Sara Erdoğdu from Nousec. Following the presentations, a comprehensive question-and-answer session was held on topics including positive discrimination, the challenges and expectations of blue-collar and white-collar women employees, and the growing influence of women in the business world.

We would like to extend our sincere thanks for their participation and corporate support to Güler Şahin Erdem and Müge Bildiren (Sunny Electronics), Eylem Kehribar (Eylemedia), Attorney Zeynep Havuzlu (Profen), Müge Doğaner (Neta), Zarife Mine Atik (Skytech), Ezgi Demir and Seda Metin (Expotime Fairs Organization), Sara Erdoğdu (Nousec), İzlem Yapraklı (Atılımtek), Attorney Aysel Ölçen Aydıner (AOA Law Firm), Hilal Ekingen (Ekingen), Nejla Bilge Atila (Yandex), and Özge Gürses (TUYAD).

The program continued with a tour of the factory’s production and assembly facilities, followed by a luncheon. At the conclusion of the meeting, certificates of appreciation were presented to Ms. Güler Şahin Erdem and Ms. Müge Bildiren of Sunny Electronics in recognition of their gracious hospitality.

We would like to express our sincere appreciation and respect to the entire Sunny Electronics team, especially to Mr. Adem Atmaca, Chairman of the Board of Sunny Electronics, for their warm hospitality, valuable support, and thoughtful gifts.









TUYAD TAKES ITS PLACE AT BROADCAST FAIR | OCTOBER 22–25

TUYAD has secured its place at the Broadcast Fair, which will be held on October 22–25 at the Istanbul Yenikapı Exhibition Center.

Hybrid broadcast broadband TV (or “HbbTV”) is a global initiative aimed at harmonizing the broadcast and broadband delivery of entertainment services to consumers through connected TVs, set‐top boxes and multiscreen devices. The HbbTV specification is developed by industry leaders to improve the video user experience for consumers by enabling innovative, interactive services over broadcast and broadband networks. The specification uses elements of existing specifications from other standards including OIPF, CEA, DVB, MPEG-DASH and W3C.

The 13th HbbTV Symposium and Awards on 12-13 November 2025 in Istanbul, Turkey, will provide a unique platform to present and discuss the latest developments in the connected TV industry. The event will take place at the Swissôtel The Bosphorus Istanbul, a five-star hotel offering first-class conference and accommodation facilities with panoramic views over the iconic Bosphorus.